Google releases two new Mr. India themed Pixel marketing videos

In a move that combines nostalgia, humor, and cutting-edge technology, Google has unveiled two new marketing videos for the Pixel 8 series featuring the iconic character, Mr. India. For those unfamiliar, Mr. India is a classic Bollywood film from 1987. It weaves the tale of a man endowed with the power of invisibility. Now, decades later, Mr. India is making a spirited comeback, not on the silver screen, but as the face of Google’s latest Pixel marketing campaign in India.

The first video, aptly titled ‘Mr. India meets Google Pixel | The Reunion,’ opens with a cake bearing the words ‘Happy Mogambo Day,’ a nod to the film’s unforgettable antagonist. The setting is light-hearted and brimming with nostalgia as Mr. India engages in a playful banter with the villains of the movie. The genius of this marketing move becomes apparent when Mr. India decides to capture the moment in photos.

However, a humorous twist unfolds when the villains, true to their villainous nature, refuse to crack a smile. When questioned about their stern expressions, Daaga, one of the villains, delivers the punchline, stating that villains don’t smile. Here’s where Google Pixel 8 series’ ‘Best Take’ feature steals the show. Mr. India, armed with his Pixel device, magically transforms the doer expressions of the villains into cheerful smiles.

This video is not just a walk down memory lane for Bollywood enthusiasts. It’s a clever and entertaining demonstration of the Pixel 8 series’ capabilities. Google ingeniously uses humor and nostalgia to showcase the phone’s camera prowess. Specifically, the impressive Best Take feature effortlessly turns even the grimmest expressions into joyful moments.

In the second video, ‘Mr. India meets Google Pixel | The Rental,’ Mr. India takes on the role of a landlord, showcasing a room in his property to a girl. The setting is a stunning sea-facing room with a balcony and garden, or so Mr. India claims.

The girl expresses disbelief, pointing out that only a building is visible in the background, with no trace of the promised sea view. In a classic Mr. India move, he pulls out the Google Pixel 8 Pro and decides to demonstrate its camera capabilities. Using the device’s zoom feature, he focuses in the direction of the balcony until the vast expanse of the sea comes into view.

This video not only tickles the audience’s funny bone but also serves as a brilliant demonstration of the Pixel 8 Pro’s camera capabilities. It highlights the device’s ability to capture detailed shots even at considerable distances. Mr. India, with his characteristic charm, brings a touch of humor and credibility to the Pixel’s camera features. This turns what could have been a boring room tour into an engaging and memorable experience.

In these two marketing masterpieces, Google succeeds in seamlessly blending the beloved world of Bollywood with the Pixel 8 series. By enlisting the help of Mr. India, Google has managed to create content that resonates with the Indian audience. This invokes fond memories of a classic film while highlighting the practical applications of their latest smartphone series.

It’s a pixel-perfect marketing strategy that not only entertains but also leaves a lasting impression. This ensures that the Pixel 8 series is not just a phone but a companion in creating memorable moments, just like Mr. India did on the big screen in 1987.