Google Bard service is the protagonist in the company’s latest ad in collaboration with important figures from the world of sports, this time together with Harry Kane, the brand new Bayern Munich striker and captain of the English football team.

Google Bard helps Harry Kane adapt to Germany in latest ads

At the beginning of December, Google announced the integration of Bard (their own AI-powered chatbot) with Gemini Pro, one of the latest AI models developed by the company. This development gave Bard new capabilities, which will be further enhanced next year with the integration with Gemini Ultra, the most powerful Google AI model.

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All of the above means that the company’s AI chatbot will become even more ‘intelligent’ and useful to assist you in your daily tasks, and this is precisely what Google seeks to promote in its latest series of ads with Harry Kane.

Currently, only one ad has been published where Harry Kane asks Google Bard from a Pixel 8 Pro which celebration he should start using, since his current one is getting a little outdated for the number of goals the striker has accumulated.

In the coming days, Harry Kane and Google will publish more collaborations showing other aspects in which Bard can help you on a daily basis. For example, the footballer will show the advice that the chatbot has given him to help his children be more excited about moving to Germany, or how it helped him plan a treasure hunt in Munich.

Harry Kane is not only the current star of Bayern Munich after scoring 22 goals in 20 games, but he is also a legend in Tottenham where he came from for a fee of £100 million (around $126 million), so this series of ads will also probably help give greater reach to Bard’s capabilities in both Germany and England.

Jean Leon
1613 Posts

A tech enthusiast since ever. I like to always be up to date on the latest news in the industry and write about it. Twitter: @jean_ERdC

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