[Updated] Why is Twitter Blue verification priced at $4.99 per month instead of $7.99? Here's what you need to know

New updates are being added at the bottom of this story…….

Original story (published on November 7, 2022) follows:

It seems that Twitter is currently undergoing a massive revamp ever since Elon Musk’s takeover.

Within a limited number of days, there have already been several noteworthy developments including layoffs, content council, too many advertisements, and more.

And now, the recent talk in Twitter town is the company’s verification policy for the blue checkmarks.

Twitter Blue verification price

Twitter recently updated its iOS app to support Elon Musk’s $7.99 or $8 per month Twitter Blue.

It will include fewer ads, priority in replies mentions, and the ability to post longer videos than the current limit.

However, a number of reports suggest that the new Twitter Blue subscription is even available for $4.99/month despite Elon’s $8/month plan.

Twitter-Blue-subscription-price
Source

@elonmusk Why is my Twitter Blue saying it’s only $4.99? Did you give me a discount because I’m your number 1 fan?😂
Source

I updated my iPhone app, and I still only see the $4.99 Twitter Blue, even though the app update description mentions the $8
Source

This pricing scheme has confused many as users are still getting to see and even subscribe to the service for $4.99/month.

Moreover, the new paid verification badges also raise concerns about the probable misuse by people trying to impersonate celebrities and other important figures.

As a result, this ever-looming fear has even reportedly led to Twitter delaying the rollout of verification checkmarks until after the midterm elections.

But the uncertainty regarding the actual subscription price continues to prevail. We’ve added a screenshot of the unchanged Twitter Blue plan below:

Twitter-Blue-verification-price
Source (Click/tap to view)

Here’s what you need to know

The reason why Twitter hasn’t started charging $7.99 or $8 per month for the new paid plan is simply that some of the features haven’t rolled out yet.

According to a product lead at Twitter, the subscription charge will soon shift after the verification or Blue checkmark.

Twitter-blue-Verification-price
Source (Click/tap to view)

However, it’s still not clear when the verification through Twitter Blue will go live but it seems like it’s happening soon.

That said, we’ll keep tabs on further developments and update the article accordingly.

Update 1 (November 22, 2022)

02:52 pm (IST): Twitter team wants to make sure there is high confidence of stopping impersonation before the relaunch of the ‘Blue Verified’ feature, according to Elon Musk.

Holding off relaunch of Blue Verified until there is high confidence of stopping impersonation.

Will probably use different color check for organizations than individuals.
Source

Update 2 (November 25, 2022)

04:52 pm (IST): Elon Musk confirms that the revamped ‘Blue Verified’ Twitter will be available starting Friday of next week. He also provides details on how it will work.

Companies: will get a Gold check
Government figures: will get a Gray check
Individuals (including celebrities): Blue check

Also, all verified accounts will be manually authenticated before the check activates. There are no details yet on the requirements of the manual verification process.

Individuals can have a secondary tiny logo showing they belong to an org if verified as such by that org. More details will come next week:

Elon Musk
Source

Note: We have more such stories in our dedicated Twitter section so be sure to follow them as well.

Update 3 (December 8, 2022)

01:22 pm (IST): To fight Apple’s 30% fee for in-app purchases, Twitter may increase the Blue subscription plan to $11 on iOS, while the web users might have to pay $8. More on that here.

Update 4 (December 12, 2022)

10:09 am (IST): Twitter Blue will relaunch today with a pricing of $8/month for the web and $11/month for iOS. The availability on Android is yet unknown.

we’re relaunching @TwitterBlue on Monday – subscribe on the web for $8/month or on iOS for $11/month to get access to subscriber-only features, including the blue checkmark 🧵
Source

Update 5 (December 13, 2022)

11:15 am (IST): Elon Musk has confirmed that the basic Blue subscription will only limit the number of ads to half and won’t completely remove them.

Moreover, they’ll offer a high-tier subscription plan with no ads next year.

Basic Blue will have half the number of ads. We will offer a higher tier with no ads next year. (Source)

Furthermore, Twitter has also introduced Blue for Business that gives a gold verification badge to verified businesses.

We’re also piloting a new service called Twitter Blue for Business, which is a service for business entities on Twitter that adds a gold checkmark to official business accounts. (Source)

11:26 am (IST): Twitter support has confirmed that they will be replacing the official profile labels with grey and gold checkmarks, but users will still see labels for some types of accounts.

In order to get the Twitter Blue, one must have a 90 days old account and a confirmed phone number. For more information on Profile labels, head here.

Also, users who already have a Twitter Blue subscription won’t have to modify or re-purchase it to get the new features.

11:36 am (IST): Elon Musk has confirmed that the legacy checkmarks will be removed in a few months.

In a few months, we will remove all legacy blue checks. The way in which they were given out was corrupt and nonsensical. (Source)

12:30 pm (IST): Some users are getting confused with yellow checkmark on Twitter. However, Twitter hasn’t introduced any yellow checkmark and it is officially the gold checkmark. You can check the details below.

– Blue checkmark for Blue subscribers.

– Grey checkmark for accounts affiliated with government and monitored by Twitter.

– Gold checkmark for advertisers or company-owned accounts.

Update 6 (January 18, 2023)

05:05 pm (IST): Twitter Blue fans will be pleased to learn that the social media giant is offering a year of blue check privileges at a reduced rate of $84 per year. On per month basis that would added up to $96/year in the US.

Featured image source: Twitter

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Riya Madaan

Weaving a little bit of life into the articles I write. No, not really! That's not really possible for a trash writer like me but I still try. Apart from it, I skate, meditate and medicate. Also keep myself away from troubles as I age.